http://www.tradeshowpromotions.biz

Three Ways To Create A Trade Show Booth Backdrop

People who viewed this page also viewed this article

Trade Show Promotional Products Boosting Booth Traffic
I was about seven or eight years old when I learned the value of promotional items at trade shows. I just didn't know it yet. I was at a home show with my parents. As we walked through the hall it was held in, I noticed people walking around with...read more

Three Ways To Create A Trade Show Booth Backdrop

So you've rented a 10' space at a trade show, and now you want to create an interesting and professional looking graphic backdrop. At this point most people who know anything at all about trade show displays will opt for a "popup display". But in spite of the popularity of "standard" popup displays, there are other alternatives you might consider.

Here is a very brief introduction to 3 different methods of creating a graphic backdrop for your trade show display area.

1.

Standard PopUp Display

Standard popup displays are very popular. They usually come in 8' or 10' widths and are approximately 8' high. You are likely to see a standard graphic popup display behind the podium at most conventions, special events, or announcements. Especially if it is a short term event, or a series of announcements that moves around from location to location.

The folding frame of a popup display is normally made of either fibreglass or alumnimum tubes. The frame is covered with display panels -- either velcro-ready fabric panels, or printed graphics. Graphic panels are made of a material like Duralex which are specially printed lexan panels that are then laminated or coated for protection.

Before the frame is made to "popup" it comes folded down to a unit approximately 8" square by 30" wide. When it is unfolded, the frame "pops up" to a skeleton approximately 8' (or 10') wide by usually) about 8' high. This frame normally weighs about 15 lbs.

and is stable enough to just sit on the floor without any anchoring or external support.

The panels that cover the frame are about 30" wide by 8' high. They are normally adhered to the frame by means of magentic strips applied to their back surface. Once the panels are applied to the frame the display gains even greater stability. When they are taken off the frame, the panels are flexible enough to be rolled up so they fit in the lightweight carrying case. The carrying case also serves

More topics

Trade Show Display Booth A Marvellous Contact System
Trade show booths are one of the best direct contact systems with end consumers. The face to face meeting opportunity with customers can provide some excellent results provided you have a good communication strategy in place. Keep in mind that there...read more

Tradeshow Booth Cures Living Color
Feng Shui is the Ancient Chinese practice of configuring home or work environments to promote health, happiness, and prosperity. By utilizing elements such as light and color, Feng Shui Masters used their skill to promote the flow of "chi", or...read more

What to Look for in Display Graphics and Trade Show GraphicsDisplay Graphics Display graphics are graphic images used for illustration or display purposes. Display Graphics are usually printed on paper, vinyl or fabric using a...read more

as a shipping case.

2. Fabric Wall Displays

The fabric display represents an evolution of the popup. It uses the same kind of folding frame as the standard popup display. But it does not need additional graphic panels, or a mechanism to attach them to the frame.

Instead, the fabric display comes with a specially-printed fabric graphic that is already attached to the frame. So all you have to do is take the unit out of the carrying case and pull it up so it is fully unfolded. The brightly-printed durable fabric stretches smooth as it unfolds.

This is about as easy as it gets.

Like standard popup displays, fabric displays are available in 8' and 10' widths. But you can also buy narrower ones in 4' widths that can be used instead of banner stands.

This super-portable billboard-in-a-bag knocks down into a nylon duffel for easy transport. Perfect for new product intros, event marketing, lobby signs, virtually anywhere you need to make a big statement. They are normally printed with a process called dye-sublimation where the color is transferred right into the fabric. That makes them very stain and scuff resistant and guarantees that they will retain their striking appearance for several years.

3. Vinyl Banner Backdrop

The Vinyl Banner Backdrop is a low cost solution for creating a graphic wall for the back of your trade show space. It consists of an adjustable tubular frame that telescopes from between 3' and 8' wide and between 4' and 8' high. Larger frames can be purchased as well, but the 8' x 8' (fully extended) model is the most popular.

A full color vinyl banner is mounted on the frame by using pole pockets at the top and bottom, and the frame sits on the floor. For easier handling and shipping, the large vinyl banner is produced in 4' widths and held together when assembled with a product called "mag-edge". In other words, the two edges in the middle are held together by magnets -- a solution that works surprisingly well.

Although this system is a bit more difficult to assemble than a fabric popup, it is only about half the cost.

About the author:

For more information on these and other trade show displays, see Popup Displays | Also see Display Graphics | Marketing articles from Free Articles.

Written by: Rick Hendershot

Your First Trade Show Booth Display Eight Success Tips
Exhibiting in a trade show can involve a major investment of money and time. But the financial returns for your business can be excellent if you learn some of the secrets of trade show booth success before signing up for a show and investing in...read more

Trade Show Victory
Trade Show Victory! by Wendy McClelland 2004 © wmcclelland@shaw.ca So you're going to have a booth at a trade show. How exciting - or how terrifying - depending on your state of mind! First of all - remain calm - you're not the first person to do...read more

Seven Ways To Put Show Biz Into Your Trade Show
The best way to attract and mobilize more customers to attend your trade show is to bring a "show biz" mentality to all your marketing and at-show strategies. After all, you are in show business. In today's marketplace, consumers are drawn by...read more

How To Use Tradeshow Gimmicks To Build Your Business Big
People attend industry tradeshows for numerous reasons. Whether you go and set up as an exhibitor or sign up to visit the vendors, everyone has their own motives for checking out the show. Interestingly enough, some individuals just want to get...read more

copyright© 2010 Trade Show Promotions        Articles