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Manufacturers Shift Marketing Budget Away from Tradeshows
In early Q3, TR Cutler, Inc. conducted the largest North American manufacturer survey about anticipated marketing budgets in 2006. Statistically significant findings indicated that nearly two-thirds (64%) of the manufacturers surveyed anticipate a...read more


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Working your Trade Show Booth
When you're at a trade show, you're competing with everybody else for competition. You have to make your booth attractive, noticeable, and worth coming to. It has to create a great first impression. And so do you, as the guy working it. Just think...read more

Trade Show Exhibit Booth 7 Tips to Improve Yours
Once you have decided to participate in a trade show, half your work is done. The other half starts with exploring ideas on how to get the maximum out of the event both in terms of brand building as well as sales enquiries. Here are seven easy to...read more

SIX Trade Show Marketing Mistakes and How to Avoid Them
Six Trade Show Marketing Mistakes and How to Avoid Them. Trade Show Marketing has changed a lot in the past few years. As they say, there is the easy way and the hard way. I learned my trade show mistakes the hard (and expensive) way. I didn’t...read more


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Craft Show Items Patents and Trademarks
These are similar to, but not exactly like a copyright. In fact, a patent and trademark are a far more in-depth than a simple copyright on your craft show items. "A patent for an invention is the grant of a property right to the inventor,...read more

Trade Show Do s and Dont s
Having just returned from the promotional items international trade show in Dallas, TX recently, I was made aware of several tips that others in trade shows should know. While this list is not all-inclusive, it can serve to bring you up to a...read more

Speaker Partnership Offers Trade Show Value
Want to gain added exposure at a trade show? Consider sponsoring a professional speaker at the attendees meeting. But don't just settle for a banner on the stage with your company name. There's much more leverage you can get from a top flight...read more


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Manufacturers Shift Marketing Budget Away from Tradeshows
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Articles  copyright 2006 Trade Show Promotions